MEET THE TEAM
The TEAM
Byron Shirto
Founder & Festival DirectorByron Shirto
Byron worked for leading luxury Tour Operator, Abercrombie & Kent, for over 10 years, before setting up Tailormade Inspiration, a marketing and communications agency, in 2009. Byron served on the board and as Chairman of the Latin American Travel Association (LATA) for over 8 years. He has created and launched three successful large-scale trade B2B events in the last 10 years (LATA Expo, Experience Africa and Brand USA Travel Week). In 2022, he launched Inspire Global, a worldwide community promoting positive impact tourism. In 2023, he launched the Inspire Global Media Awards, and in the same year, The Travel Festivals, the #1 series of travel festivals in the U.K.
Jim Millward
Marketing ConsultantJim Millward - Spruce Marketing
Jim is the founder of Spruce, a marketing consultancy for SME travel businesses, with clients across the tour operator, DMC and accommodation sectors. Jim's experience includes heading up the marketing team at Audley Travel for 15 years. He also has a strong interest in sustainability and wrote and implemented Audley's sustainability policies.
Sarah Harvey
Creative & Design DirectorSarah Harvey - Artworks
Born and raised in England, Alex Malcolm founded Jacada Travel in 2008. He was working in the travel industry in Rio de Janeiro when he realised that there was a market for a company that showed travellers the insider track and hidden gems that only locals know. He moved back to his native UK to put his plan into action.
Karen Black
Website & Technical SupportKaren Black
Karen is the founder of HubFizz, a web design consultancy helping eco-driven business owners achieve positive change for people & planet. Prior to setting up HubFizz in 2014, Karen worked in design and marketing both in the corporate sector and the travel industry (for a tour operator, airlines and Namibia Tourism UK) and then co-founded a creative agency focusing on websites, design and digital marketing. Her main focus now is web design and eco hosting for ecopreneurs and small business owners and she collaborates with other small businesses who are experts in their fields (such as branding, SEO and copywriting) to offer you a broader range of services.